A speculative luxury campaign imagining a collaboration between Rolex × Iris van Herpen.
Using AI-generated visuals, the project explores future craftsmanship through an immersive event experience in Dubai.

Category:

Creative Direction / AI CAMPAIGN

Duration:

2 Weeks

Location:

Paris , France

see work

see work

Woman Side Pose
Pool
Man In The Gym
Woman
More Visual
(WDX® — 02)
Digital Designer
More Visual
Digital Designer
More Visual
Digital Designer
Poster
logo

L’Aile

L’Aile

(01)

Poster
logo

Brand Identity & Communication System

L’Aile

L’Aile

(01)

zine
History of lusy

Foreigner Everywhere

Foreigner Everywhere

(02)

zine
History of lusy

EDITORIAL ZINE

Foreigner Everywhere

Foreigner Everywhere

(02)

Help Center
(WDX® — 01)
Clarifications
Help Center
Clarifications
Help Center
Clarifications

FAQ.

Good work starts with clarity of ideas, intent, and expectations.

01

What kind of work do you enjoy most?

02

How do you usually start a project?

03

Is photography part of your design process?

04

What role does motion or video play in your work?

05

What inspires your visual language?

06

How do you define good design?

What kind of work do you enjoy most?

How do you usually start a project?

Is photography part of your design process?

What role does motion or video play in your work?

What inspires your visual language?

How do you define good design?